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3 stories for“We the UAE 2031”

The UAE’s next growth chapter combines an AED 3 trillion economic goal with regulatory modernization, talent attraction and deeper global partnerships.

Jul 28, 2026

Business

The UAE Buys Candles the Way It Buys Oud, and a New Generation of Local Brands Has Noticed

Home fragrance in the Emirates is not a wellness import. It sits on top of a bakhoor and oud culture that was already there, which is why a crowded market keeps making room for small local labels.

Sep 5, 2026

Results

We the UAE 2031 Turns Long-Term Ambition Into an Open Economic Invitation

The UAE Buys Candles the Way It Buys Oud, and a New Generation of Local Brands Has Noticed

Results

We the UAE 2031 Turns Long-Term Ambition Into an Open Economic Invitation

The UAE Buys Candles the Way It Buys Oud, and a New Generation of Local Brands Has Noticed